About Us

Who We Are?

Founded in 1971 by Mr. D. K. Gupta, Vinyl Products has grown from a small trader of PVC Compounds to a leading manufacturer providing comprehensive solutions for the PVC Industry. With a strategic network of manufacturing facilities across Delhi, Rajasthan, and Daman, in India, Vinyl Products has entrenched itself as a trusted partner in the industry, poised for continued growth & operational excellence. Over the last 50 years, Vinyl Products has flourished into a diversified conglomerate – The Vinyl Group of Companies – encompassing a diverse range of ventures including manufacturing, trading, finance, retail, real estate and hospitality.

At the forefront of innovation, The Vinyl Group continues to challenge conventions and deliver cutting-edge solutions tailored to the needs of its customers across a diverse range of industries; solutions that empower its customers to thrive in an ever-evolving global landscape. We forge lasting partnerships built on unwavering trust, reliability, and a customer-centric approach. Our dedicated team of researchers, engineers, and professionals collaborate seamlessly to deliver exceptional service to both our customers and associates, with a top priority on delivering quality that exceeds expectations. Quality is at the core of our operations. Our state-of-the-art facilities are equipped with the latest technology and adhere to the highest industry standards. We employ robust quality control checks and processes to guarantee that every product leaving our facilities meets the topmost standards of excellence and safety. Driven by a forward-thinking mindset and relentless pursuit of innovation, we’ve earned a well-deserved reputation as a trusted partner in progress.

Our Mission

To empower our customers’ success, enhancing the durability of their products, by manufacturing and delivering high quality industrial solutions, while ensuring employee development, safety, and sustainability.

Our Vision

To be a global leader in the manufacturing sector, providing high quality products & sustainable solutions for a wide range of industries

Our Values

Driven by our values, we strive to build strong partnerships, empower local communities, and create a work environment where everyone feels valued and respected

Our Leadership

D.K. Gupta

Chairman

Mr. D. K. Gupta, an IIT Kharagpur graduate, founded Vinyl Products in 1971, beginning with the trading of PVC Compounds. Over the past five decades, his visionary leadership has transformed the business into a diversified conglomerate involved in manufacturing, trading, finance, retail, hospitality, and real estate — setting a benchmark for success and growth across industries. His dedication to the Group extends far beyond his formal role; his influence and values continue to shape the organization at every level. Driven by a relentless pursuit of excellence, Mr. Gupta has, alongside his professional accomplishments, remained deeply committed to philanthropic initiatives and community projects — reflecting a belief that true success is measured not just in business, but in the difference one makes beyond it.

Ashish Gupta

CEO & M.D.

Mr. Ashish Gupta completed his graduation from Delhi University and went on to pursue an MBA before joining the family business in 1995. A second-generation entrepreneur, he has been instrumental in shaping Vinyl’s growth over the decades. One of his key achievements has been driving the Group’s backward integration into PVC Stabilizers and Plasticizers. Under his leadership, the Group began manufacturing these inputs in-house, strengthening control over quality, supply, and cost, while laying the foundation for Vinyl’s presence across the full manufacturing value chain. His tenure has also seen Group’s expansion into the finance sector through its NBFC. Ashish remains a driving force behind Vinyl’s commitment to quality products and service. His collaborative leadership style has fostered a culture of open communication, integrity, and mutual respect — empowering his team to take ownership while encouraging innovation and creativity. A deep commitment to ethical business practices and social responsibility remains embedded in the company’s culture under his guidance, and his strategic direction continues to propel Vinyl toward even greater success.

Amay Gupta

Joint Managing Director

Mr. Amay Gupta, a third-generation entrepreneur, holds a B.Sc. (Hons.) degree in Economics from Warwick University and a postgraduate degree in Management for Family Business from the Indian School of Business. Since joining the Group in 2022, Amay has driven exponential growth across Vinyl’s core manufacturing businesses — Plasticizers, PVC Compounds, and PVC Stabilizers — through deeper market penetration, expanded market share, and an expanded product portfolio. His approach has been defined by a balance of strategic ambition and operational depth, allowing the business to scale while staying closely attuned to market needs. A key milestone under his leadership was Vinyl’s entry into phthalate-free plasticizers, marked by the commissioning of a dedicated plant within the Daman Plasticizer Manufacturing facility — underscoring his sustainability-focused approach to growth. He has also diversified the Group beyond manufacturing, establishing Albert Estate, Mussoorie, a 4-villa boutique resort. Amay brings fresh energy and strategic thinking to the organization, combining academic knowledge with hands-on industry exposure to help shape the next phase of the Group’s growth.